Buy a single, win the artist

The above is the logic behind a new contest sponsored on iTunes by Universal/Motown, who are distributing Prince’s forthcoming 3121. Everyone who buys Prince’s new single “Black Sweat” or its b-side “Beautiful, Loved, and Blessed” from iTunes—as I did yesterday—is entered in a sweepstakes. The winner gets an exclusive private concert by Prince at His Royal Badness’s home (“or other location selected by Sponsor”). Pretty badass prize, especially if Prince is as far atop his game as “Black Sweat” suggests. It’s funky without the self-consciousness that marred Musicology for me. (via Blogcritics)