The entertainment industry is fundamentally about making stars. It isn’t just about entertaining people, except as an effect of the star system, which serves to entertain mass quantities of people. It’s about packaging celebrity as a product, causing appetites for it, and delivering mass quantities of stuff made appealing by it, for as long as any variety of it might last. And doing it over and over and over again.
Nothing wrong with that, by the way. Just something wrong with nothing but that.
Which is why the CARP/LOC ruling is so awful and wrong. It’s about maintaining the incumbent star-making machinery that starts with the recording industry and works its way through commercial broadcasting, mass market advertising, arena performance events and cross-promotion through the whole mess of it.
Doc Searls really nails what’s wrong with the entertainment industry, aka “the star-making machinery,” and why it’s pulling every string it can to ensure that the web doesn’t walk on its turf, even if it means killing the web: